Kevin Change said it was strange the first time he saw an advertisement across the bottom of his calculus test. But now he and his classmates look for them.
“It’s really interesting to see what it is each time,” said Change, 16, a junior at Rancho Bernardo High School.
Some are pithy one-liners, hawking the names of local businesses: “Brace Yourself for a Great Semester! Braces by Henry, Stephen P. Henry D.M.D.”
Others are inspirational quotes, like “Keep the company of those who seek the truth, and run from those who have found it – Vaclav Havel.”
What it is, is advertising appearing on the calculus exam papers issued by teacher Tom Farber — and brought to my attention by Eric Langhorst. Sponsors pay 10$ to place an ad on a quiz, $20 for a chapter test, and $30 for a semester final. The revenue pays for printing and basic supplies, the district having chosen to cut materials and supplies budget by 30% rather than pay for shortfalls by laying off personnel.
I think this is an incredibly creative way of addressing an incredibly sad testament of this society’s treatment of its children and its future.
Sorry, I know. I’m supposed to be thankful today…
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